Launch Kit · Aug 2026 · For Review

The '26 Style Guide
is out.
Make it loud.

41 new wrestling styles went live on the guide. This kit is the launch push: six UGC-style social ads built to feel native to the feed, and four emails that put the guide in every coach's inbox. Every concept uses the real guide pages and the real garment renders — nothing recycled.

Out Now '26 Wrestling Style Guide cover

UGC Ads + Posts

Built to read as content, not ads. Each concept ships with the hook, caption, and a beat sheet so the finals can be filmed with real athletes — the mockups below use guide pages, garment renders, and real Elite 8 event photos.

9:41
FollowingFor You
'26 Style Guide · Out Now
41 New
Designs.
One Drop.
24.3K
412
3,208
891
@cmpsportswear
the '26 wrestling style guide just went LIVE — 41 styles, singlet to travel suit. which one is your team running? 👀 #wrestling #teamwear
original sound — Compound Sportswear
U-01

The Drop

TikTok + IG Reels · 9:16 · 15 sec · paid + organic
Hook (first 2 sec)
"41 new designs. One drop."
Caption
the '26 wrestling style guide just went LIVE — 41 styles, singlet to travel suit. which one is your team running? 👀 #wrestling #teamwear
CTA
Link in bio → cmpsportswear.com/2026-style-guide · pinned comment: "custom mockup in 48 hours, no charge."

Shoot it real — beat sheet

  1. 0–2s — cover flashes on beat, hard zoom.
  2. 2–9s — guide pages flip fast, one per half-second, hand turning printed pages on a mat.
  3. 9–13s — three favorite styles full-screen (ST01 / ST17 / ST38).
  4. 13–15s — end card: "41 styles. Link in bio."
9:41
FollowingFor You
POV: coach found
the '26 guide
Pinned by @cmpsportswear
"every year I say we're keeping last year's gear. then they drop 41 new styles. #41 is a problem."
11.9K
287
1,455
602
@cmpsportswear
green-screen the guide. react to your favorites. tag the team. 🎯
original sound — Compound Sportswear
U-02

Coach Reacts

TikTok green-screen · 9:16 · 20–30 sec · creator / coach collab
Format
Coach or team captain green-screens over guide pages and reacts style-by-style. The gear is the background; the personality is the ad.
Hook
"POV: coach found the '26 guide"
Script beats
"Every year I say we're keeping last year's gear…" → flips through 3–4 pages → stops on one → "…yeah we're calling Compound."
CTA
Pinned comment carries the link + "mockup in 48 hours." Duet-bait: "stitch this with your pick."

Shoot it real

  1. Film coach straight to camera, one take, no script reading.
  2. Swap green-screen backgrounds per style page (export pages from the guide PDF).
  3. Ask 2–3 partner programs to stitch their reactions the same week.
9:41
North Shore
Black Mamba
cmpsportswear2h ✕
Which one wins the room?
LIGHT KIT 🦈44%
BLACKOUT 🐍56%
Send message
U-03

Which Side?

IG Stories · 9:16 · poll sticker · 3-frame series
Frame 1
Light kit vs. blackout — poll. Two singlets, two worlds, one tap.
Frame 2
Winner revealed + full kit laid out for the winning style.
Frame 3
Link sticker frame → "All 41 styles. Your colors, your logo — mockup in 48 hours."
Why it works
Polls are the cheapest engagement signal on IG, and every vote pushes the story up the tray. A/B pairs come straight from the guide — this series can run weekly with a new matchup.

Series plan

  1. Weekly "Which side?" matchup — rotate all 41 styles through the season.
  2. Screenshot the poll results, repost as frame 1 of next week's story.
  3. DM auto-reply to voters with the guide link.
9:41
cmpsportswear
Original audio
···
1/6
One style.
Seven pieces.
Singlet
Women's
Fight short
Hoodie
Qtr zip
Jogger
ST38 · Black Mamba · Swipe the kit →
4,182 likes
cmpsportswear the Black Mamba treatment — singlet to travel suit, one look. every style in the '26 guide ships as a full system. men's + women's cuts. 🖤 more
View all 96 comments
Slides 2–3 · guide page + detail
U-04

The Full Kit

IG Carousel · 4:5 · 6 slides · organic + boosted
Slide 1 hook
"One style. Seven pieces."
Slides 2–6
Guide page → singlet close → women's cut → warm-up pieces → end card ("Your colors. Your logo. 48 hours.")
Caption
the Black Mamba treatment — singlet to travel suit, one look. every style in the '26 guide ships as a full system. men's + women's cuts. 🖤
Why it works
Carousels get a second impression when IG re-serves slide 2 to non-swipers. The "system" story (7 pieces, one identity) is the guide's strongest selling point — and it's invisible in a single image.
9:41
cmpsportswear4h ✕
gear as hard as the win 🏆
📸 @your.wrestler — tag us in yours
Send message
U-05

Hand Raised

IG Stories + TikTok repost · 9:16 · the UGC engine
Format
Repost real athletes winning in Compound gear, stickered with the guide link. Parents and programs already post these — the brand account amplifies and tags the style number from the guide.
Sticker copy
"gear as hard as the win 🏆 — tag us in yours"
Mechanic
Every repost names the style (e.g. "that's ST12 · Lions") — turning every win photo into a shoppable guide reference.
Why it works
This is the flywheel: real wins → reposts → teams see themselves → more tags. Zero production cost after the template is set.

Rollout

  1. Pin a "tag @cmpsportswear" line in every order-delivered email.
  2. Build the sticker template once; any teammate can publish in 60 seconds.
  3. Repost 2–3 per week during season; always name the style number.
9:41
cmpsportswear
Sponsored
···
'26
Wrestling
Style
Guide
41 new styles
7-piece systems
Men's + women's cuts
Mockups in 48 hrs
Out Nowcmpsportswear.com
1,067 likes
cmpsportswear 41 styles. zero recycled looks. the '26 wrestling style guide is live — custom mockups in 48 hours, free online stores, guaranteed by opening day. more
View all 41 comments
U-06

Out Now

IG / Facebook feed + X · 1:1 and 4:5 · the paid workhorse
Role
The clean, branded announcement unit for retargeting and lookalike audiences. Runs everywhere a 1:1 fits — feed ads, X, LinkedIn, Google Display remarketing.
Headline
'26 Wrestling Style Guide — Out Now
Body
41 styles. zero recycled looks. custom mockups in 48 hours, free online stores, guaranteed by opening day.
CTA button
"Browse the Guide" → /2026-style-guide
Variants
Swap the cover art for any of the 41 style pages to build a retargeting set — serve ST17 to red programs, ST12 to navy/gold, etc. (school-color targeting by geo).

Email Campaign

Launch sequence + prebook variant. White canvas, teal main logo, real guide imagery. Sends from "Compound Sportswear" <cliff@cmpsportswear.com>. Approved snippets carried throughout: Custom Mockups in 48 Hours · Guaranteed by Opening Day · FREE Online Stores. E-01 + E-01B available as layered PSDs below.

E-01 · Send 1 — Launch Day

The Drop

Subject
The '26 Wrestling Style Guide is live.

Preheader
41 new styles. Custom mockups in 48 hours.

Audience
Full list — coaches, clubs, past buyers
↓ Layered PSD · 20 MB
New The '26 Style Guide is live — 41 styles
Compound Sportswearcmpsportswear.com
'26 Wrestling Style Guide
Out Now

41 Styles.
Zero recycled looks.

A full year of new designs — built for the teams that walk in looking like the team to beat.

41New Styles
7Pieces per System
48hrCustom Mockups

Every style is a full system.

Singlet, women's cut, fight shorts, hoodie, quarter zip, joggers, tee — one identity across every piece your program wears. Pick a style, send your colors and logo, and see your team in it before you commit a dollar.

ST12 · Lions
ST17 · Houston Co.

Your team. Your colors.

Every design in the guide re-renders in your school's colors with your logo — custom mockups in 48 hours, free online stores for parents, and gear guaranteed by opening day.

CMPSW · 26-SG · Send 01Built. Different.
Built. Different.
cmpsportswear.com·866.267.5955
Compound Sportswear · You're receiving this because you've ordered or asked about custom teamwear.
Unsubscribe · Preferences
E-01B · Variant — Prebook

Prebook Your Design

Subject
Prebook your '26 design — free mockup in 48 hours.

Preheader
Approved and on file. Order when your budget clears.

Use
Alternate Send 1 (or Send 1.5) — same top as E-01, prebook pitch below the scorebar
↓ Layered PSD · 14 MB
New The '26 Style Guide is live — 41 styles
Compound Sportswearcmpsportswear.com
'26 Wrestling Style Guide
Out Now

41 Styles.
Zero recycled looks.

A full year of new designs — built for the teams that walk in looking like the team to beat.

41New Styles
7Pieces per System
48hrCustom Mockups
Don't wait for the season

Prebook your design now.

Send your colors and logo and our art team builds your custom mockup in 48 hours — free, before you order a thing. Your design is approved and on file, so when you're ready to order, production starts the same day.

01 /

Send Your Colors

School colors, logo and what you're shopping for.

02 /

Mockup in 48 Hours

A real designer builds your team's look — free, no commitment.

03 /

Approve & Order

Locked and on file. Order when your budget clears — we start same day.

Get your order in motion Lock in your design today
CMPSW · 26-SG · Send 01BBuilt. Different.
Built. Different.
cmpsportswear.com·866.267.5955
Compound Sportswear · You're receiving this because you've ordered or asked about custom teamwear.
Unsubscribe · Preferences
E-02 · Send 2 — +4 Days

Pick Your Vibe

Subject
Pick your vibe. 40+ new styles, one guide.

Preheader
Choose a style — mockup in your colors in 48 hours.

Audience
Openers + clickers of E-01, plus engaged 90-day segment
Free Online team stores · Guaranteed by opening day
Compound Sportswearcmpsportswear.com
Pick your vibe ///
Pick your vibe ///
Pick your vibe ///
Pick your vibe ///

Choose from over 40 styles and get a mockup in 48 hours — your colors, your logo, front and back.

Style 02 singlet frontStyle 02 singlet back
Featured · ST02

The Diagonal

Clean diagonal split up top, pin-line fade through the legs. A modern classic that carries any two-color program.

Build it in my colors
Style 03 singlet frontStyle 03 singlet back
Featured · ST03

The Throwback

Banded chest stripes with varsity trim — old-school stripe work, redrawn sharp for 2026.

Build it in my colors
Style 16 singlet frontStyle 16 singlet back
Featured · ST16

The Backprint

Clean face, loud exit — a full patterned back panel that owns the mat while you're riding on top.

Build it in my colors
Style 22 singlet frontStyle 22 singlet back
Featured · ST22

The Colorflip

Primary up front, flipped on the back — two looks in one singlet, zero extra cost.

Build it in my colors
CMPSW · 26-SG · Send 02Built. Different.
Built. Different.
cmpsportswear.com·866.267.5955
Compound Sportswear · You're receiving this because you've ordered or asked about custom teamwear.
Unsubscribe · Preferences
E-02 · Option B
Alt module
Same four styles in the rack-grid treatment — drop-in replacement for the stacked boxes above.

Pick your vibe

ST02 · The Diagonal ST03 · The Throwback ST16 · The Backprint ST22 · The Colorflip
+ 37 more in the guide→
E-03 · Send 3 — +10 Days

See Your Team In It

Subject
From the guide to your gym in 48 hours.

Preheader
Pick a style. Send your colors. Free mockup — no commitment.

Audience
Non-converters of Sends 1–2 · re-send with new subject after 72h
Free Custom mockups in 48 hours
Compound Sportswearcmpsportswear.com
Wrestler celebrating in Compound gear
Custom Mockups in 48 Hours

See your team in it.

Before you spend a dollar. Before you sit through a sales call.

01

Pick a style from the '26 guide

41 systems, singlet to travel suit. Screenshot the one your room would fight for.

02

Send your colors + logo

Reply to this email or use the quote form — two minutes, no phone call.

03

Mockup in your inbox in 48 hours

Your school, your colors, on every piece. Share it with the boosters and the room.

Rotating Slot · This Send

Free online team stores

Parents order direct, gear ships to the school sorted by athlete. No spreadsheets, no collecting checks, no charge to the program.

Guaranteed by opening day — or we make it right.
CMPSW · 26-SG · Send 03Built. Different.
Built. Different.
cmpsportswear.com·866.267.5955
Compound Sportswear · You're receiving this because you've ordered or asked about custom teamwear.
Unsubscribe · Preferences